Are you looking for a way to build a business around your graphic design skills? Do you have a passion for creative design but lack the know-how of an entrepreneur? Stepping into the world of business can be challenging for creatives, especially if you’re worried about compromising your artistic integrity. That’s why I built this program, The Business of Branding: Essentials, to show you how to build a thriving, values-driven branding business on your terms.

Hi, I’m Cynthia, a branding expert, artist, and mom navigating the balance between creative work, client deadlines, and family life. I created this course to share the tips and tricks I’ve learned over the past decade of owning my own business so you can skip my mistakes and get a head start!

In this self-paced course, you’ll discover the best ways to: 

✔️ Niche down to find the market that fits your skills

✔️ Attract clients you actually want to work with

✔️ Market your services authentically—no gimmicks required

Whether you’re looking to start a side hustle or want to take your business to the next level, this course can provide you with the tools you need to turn your passion into profit without sacrificing your creativity—or your sanity.

Hi there!

I’m Cynthia—a mom, artist, designer, and entrepreneur. For two decades, I’ve been helping businesses bring their goals to life through thoughtful brand, print, and web design.

I’ve been exactly where you are:

• Questioning how to position yourself and showcase your services effectively.

•  Struggling to attract clients who share your creative vision and want to invest in it.

•  Juggling creativity, deadlines, and the endless to-do list that comes with family life.

In 2013, I left my full-time job to build a creative services business that works for me. It wasn’t always smooth sailing, but through trial and error, soul searching, and a lot of late nights, I figured out how to appeal to the clients I want without compromising on the work that fulfills me.

Now, I’m here to help you skip the struggle (and the sleepless nights). My goal is to help you build a thriving, values-driven business that aligns with your life and lights you up every day.

 If you’re ready to feel confident, attract clients that align with your goals, and take bold steps forward, I’d love to guide you through the process.

Why choose this course?

If you’re struggling to balance creative work, snack breaks, and the occasional “Can I really make this work?” moment, you’re not alone—and you’re in the right place.

The Business of Branding: Essentials is designed to meet you where you’re at. Whether you’re dipping a toe into the freelance waters or want to take your business to the next level, this course gives you: 

✔️ Straightforward Lessons: Discover actionable steps and practical tips (without the fluff) so you can start seeing results right away.

✔️ Lifetime Access: Complete the course at your pace and revisit the content anytime your business needs a refresh.

✔️ Real Experience: Apply proven strategies from my 11+ years of running a profitable creative services business and 20 years of professional design experience. 

If I can build a business that aligns with my creativity and my life, I know you can, too. Let’s make it happen without sacrificing your sanity (or your spark).